LOCAL COLLECTIVE
is focused on creating an intimate co-working space centered around you and your business, while inspiring a culture of community and collaboration
CLIENT OVERVIEW
Industry: Commercial Real Estate
Client: Local Collective
Services We Provided:
The Obstacle
Local Collective needed a stunning new website to create ease of use for their present and future customers. They also needed to increase their website traffic, generate new leads, and increase memberships.
The Solution
- Built a beautiful modern website that is aesthetically pleasing to users while also being easy to navigate
- Our team of experts created top-tier content to increase in keyword rankings
- Assisted in additional copywriting on the website
- Optimized the website by implementing SEO Titles, meta descriptions, and H1s
- Created and implemented a data-driven Local SEO campaign to drive and convert website traffic into new memberships
Layout and Visual Design
Website Design and Development
Due to Local Collective being a startup they did not have a website prior to reaching out to us. We took their vision and executed it by crafting a custom website and by adding specific CTA’s, custom graphics, excellent site structure, and scroll-stopping imagery.
HOW WE GOT GOING
We started by sketching wireframes of each page and the different sections. This awarded us the ability to execute a smooth UX for the website. With the infrastructure in place – we were then able to determine the most important aspect of the site – the UI.
OUR WEB DESIGN PROCESS
Our expert designers made certain to craft and design a cutting-edge website that was sure to make the brand standout
1 - Brainstorm & Conceptualize
We go through an extensive communicative process initially to ensure that we have an understanding of exactly what you want. We set expectations right away.
2 - Design Outline
We build an interactive mock-up of your new website so that you can get a visual before we begin the development process.
3 - Development
Once you have approved the mockups, we begin developing your new site on our own private server so you can see the site live during the process and approve page-by-page.
4 - Deliver
We run live tests before publishing your website to ensure that all aspects are performing properly (forms, shopping carts, etc.). Then we GO LIVE with your new site!
Organic Growth
SEO
Local Collective possessed zero digital presence prior to partnering with us. They needed to establish themselves with search engines, so it was key to implement a local SEO strategy. We were able to select strategic keywords with high search volume and minimal competition in 4 different cities surrounding the Local Collective location. This allowed us to focus our efforts on generating new leads and business for the client while remaining competitive within their budget. We optimized the entire website and created new GEO pages for the cities that we were targeting. We focused on a heavy backlink profile, which has led to a 478% increase in their domain authority. Within the first 6 months, we have generated substantial ROI, while also getting #1 ranking keywords in major cities that we targeted within Minnesota.
SEO Keyword Example
Keyword: Collaborative Workspace Eagan
Benchmark:#100 Ranking on Google and Bing
Result: #1 on Google and Bing Locally in Eagan, Mn
Timeline Accomplished: 6 Months
OUR SEO PROCESS
Our team SEO comprised of SEO experts, elite copywriters, brilliant content creators, and methodical strategists delivers industry leading results
1 - Research
We conduct thorough market and competitor analysis to determine where your business currently stands with search engines.
2 - Strategize
We determine exactly what your goals are (leads, sales, ROI) and create a full 6-12-month ongoing strategy based on factual data that will outline the exact methods we will implement to attain your goals.
3 - Implementation
We implement our custom SEO strategies using various proven methods that have given us a 96% retention rate with our clients over the years.
4 - Optimize, Monitor & Test
We are constantly creating new content, backlinks, improving technical SEO, monitoring our keyword rankings, traffic, lead generation, and sales to ensure maximum success for your brand.
